The German PGA having been singularly unresponsive to requests for details of their re-invigorated strategic support for the Augsburg Golf Europe (see previous press releases on www.golfeurope.com), I sought out the opinions of one or two well-connected European golf journalists who were in Orlando for the PGA Merchandise Show last week. Golf brands at all…
Tag: golf europe
Business, Golf
Golf Europe 2012 in Augsburg is an offer you can’t refuse, say new owners
by Dominic O'Byrne •
Although late in coming, some helpful further information from the new owners of Golf Europe throws some new light on the proposed 2012 trade fair and future events… In the light of dwindling attendance figures from 2002 until 2010, by the time of the show’s last appearance at MesseStadt (the monster venue at the end…
Business
A European Golf Trade Event… Write-off or The Right Stuff?
by Dominic O'Byrne •
In May this year, Messe Munich announced the ‘postponement’ of Golf Europe 2011. While it’s true that we all have seen a decline in exhibitor and visitor numbers year on year since 2002, a good many businesses regretted the lack of an event this year; dwindling numbers aside, the event still represented the best opportunity…